To make following Santa's journey even easier, you can find him on your phone too. Make sure you have Google Maps for mobile (available for most phones). Then just search! Just as you'd put in a query for "pizza" to find pizza places, or "San Antonio" to find it on a map, you can search for "Santa" to find where he is at the time. This way, you can stay up to date whether you're lounging by the fire at a ski lodge, stuck in traffic en route to Grandma's (get your kids to look it up for you!), or at the dinner table. To get started, go to m.noradsanta.org on your mobile phone, or just search for "Santa" in Google Maps for mobile on December 24th.
Of course: what sounds good in theory doesn't always materialize in practice. So back in April 2009 our team began re-building Gmail for mobile for today's modern browsers. We wanted to know: Could the mobile web support Gmail's basic and advanced features? Could we stuff the app with functionality while still keeping it fast and responsive? Today, and for the first time, we have answers to both questions.
Over the past 8 months we've pushed the limits of HTML5 to launch a steady string of Gmail features, including:
So yes, HTML5 and the mobile web are clearly up to the task of building rich and powerful apps. But speed is arguably the most important feature of any application. And we've remained unsatisfied with Gmail's performance on the mobile web. Until now.
As of today, and thanks to numerous optimizations, I'm happy to report that Gmail for mobile loads 2-3x faster than it did in April (see Figure 1). In fact on newer iPhone and Android devices, the app now loads in under 3 seconds. So yes, the mobile web can deliver really responsive applications.
Figure 1: Best and Worst Case Gmail for mobile start-up times, April 2009 vs. December 2009. All figures recorded on an iPhone 3G with EDGE data access.
The Gmail for mobile team isn't done, of course. We've focused primarily on performance over the past few months, but many other features and optimizations are on the way. So keep visiting gmail.com for the latest and greatest version of the app.
Looking ahead, it's also worth noting that as a worldwide mobile team, we'll continue to build native apps where it makes sense. But we're incredibly optimistic about the future of the mobile web -- both for developers and for the users we serve.
For those less utilitarian and more flamboyant, we've exposed our visual tweaks settings called "Bells and Whistles" - some of our users had discovered this already in previous versions. You can style your Google Mobile App in any shade: red, taupe, or even heliotrope. If you're on a faster iPhone, like the iPhone 3GS, you may want to try the live waveform setting which turns on, as the name suggests, a moving waveform when you search by voice.
On the subject of searching by voice, you can now choose your spoken language or accent. For example, if you're Australian but live in London, you can improve the recognition accuracy by selecting Australian in the Voice Search settings. And now both Mandarin and Japanese are supported languages as well.
Mobile devices straddle the intersection of three significant industry trends: computing (or Moore's Law), connectivity, and the cloud. Simply put:
Phones get more powerful and less expensive all the time
They're connected to the Internet more often, from more places; and
They tap into computational power that's available in datacenters around the world
These "Cs" aren't new: we've discussed them in isolation for over 40 years. But today's smartphones -- for the first time -- combine all three into a personal, handheld experience. We've only begun to appreciate the impact of these converged devices, but we're pretty sure about one thing: we've moved past the PC-only era, into a world where search is forever changed.
Just think: with a sensor-rich phone that's connected to the cloud, users can now search by voice (using the microphone), by location (using GPS and the compass), and by sight (using the camera). And we're excited to share Google's early contributions to this new era of computing.
Search by Voice
We first launched search by voice about a year ago, enabling millions of users to speak to Google. And we're constantly reminded that the combination of a powerful device, an Internet connection, and datacenters in the cloud is what makes it work. After all:
We first stream sound files to Google's datacenters in real-time
We then convert utterances into phonemes, into words, into phrases; and
We then compare phrases against Google's billions of daily queries to assign probability scores to all possible transcriptions; and
We do all of this in the time it takes to speak a few words
Over the past 12 months we've introduced the product on manymoredevices, in more languages, with vastly improved accuracy rates. And today we're announcing that search by voice understands Japanese, joining English and Mandarin.
Looking ahead, we dream of combining voice recognition with our language translation infrastructure to provide in-conversation translation [video]-- a UN interpreter for everyone! And we're just getting started.
Search by Location
Your phone's location is usually your location: it's in your pocket, in your purse, or on your nightstand, and as a result it's more personal than any PC before it. This intimacy is what makes location-based services possible, and for its part, Google continues to invest in things like My Location, real-time traffic, and turn-by-turn navigation. Today we're tackling a question that's simple to ask, but surprisingly difficult to answer: "What's around here, anyway?"
Suppose you're early to pickup your child from school, or your drive to dinner was quicker than expected, or you've just checked into a new hotel. Chances are you've got time to kill, but you don't want to spend it entering addresses, sifting through POI categories, or even typing a search. Instead you just want stuff nearby, whatever that might be. Your location is your query, and we hear you loud and clear.
Today we're announcing "What's Nearby" for Google Maps on Android 1.6+ devices, available as an update from Android Market. To use the feature just long press anywhere on the map, and we'll return a list of the 10 closest places, including restaurants, shops and other points of interest. It's a simple answer to a simple question, finally. (And if you visit google.com from your iPhone or Android device in a few weeks, clicking "Near me now" will deliver the same experience [video].)
Of course our future plans include more than just nearby places. In the new year we'll begin showing local product inventory in search results [video]; and Google Suggest will even include location-specific search terms [video]. All thanks to powerful, Internet-enabled mobile devices.
Search by Sight
When you connect your phone's camera to datacenters in the cloud, it becomes an eye to see and search with. It sees the world like you do, but it simultaneously taps the world's info in ways that you can't. And this makes it a perfect answering machine for your visual questions.
Perhaps you're vacationing in a foreign country, and you want to learn more about the monument in your field of view. Maybe you're visiting a modern art museum, and you want to know who painted the work in front of you. Or maybe you want wine tasting notes for the Cabernet sitting on the dinner table. In every example, the query you care about isn't a text string, or a location -- it's whatever you're looking at. And today we're announcing a Labs product for Android 1.6+ devices that lets users search by sight: Google Goggles.
In a nutshell, Goggles lets users search for objects using images rather than words. Simply take a picture with your phone's camera, and if we recognize the item, Goggles returns relevant search results. Right now Goggles identifies landmarks, works of art, and products (among other things), and in all cases its ability to "see further" is rooted in powerful computing, pervasive connectivity, and the cloud:
We first send the user's image to Google's datacenters
We then create signatures of objects in the image using computer vision algorithms
We then compare signatures against all other known items in our image recognition databases; and
We then figure out how many matches exist; and
We then return one or more search results, based on available meta data and ranking signals; and
We do all of this in just a few seconds
Now, with all this talk of algorithms, image corpora and meta data, you may be wondering, "Why is Goggles in Labs?" The answer -- as you might guess -- lies in both the nascence of the technology, and the scope of our ambitions.
Computer vision, like all of Google's extra-sensory efforts, is still in its infancy. Today Goggles recognizes certain images in certain categories, but our goal is to return high quality results for any image. Today you frame and snap a photo to get results, but one day visual search will be as natural as pointing a finger -- like a mouse for the real world. Either way we've got plenty of work to do, so please download Goggles from Android Market and help us get started.
The Beginning of the Beginning
All of today's mobile announcements -- from Japanese Voice Search to a new version of Maps to Google Goggles -- are just early examples of what's possible when you pair sensor-rich devices with resources in the cloud. After all: we've only recently entered this new era, and we'll have more questions than answers for the foreseeable future. But something has changed. Computing has changed. And the possibilities inspire us.
Posted by Vic Gundotra, Vice President of Engineering
Google Maps for mobile has long allowed you to add stars on a map to mark your favorite places. You may have noticed a few months ago that Google Maps for desktop browsers introduced the ability to star places as well. Unfortunately, there was no way to keep these starred places in sync with Google Maps on your phone. With today's release of Google Maps for mobile 3.3 on Windows Mobile and Symbian phones, you'll now be able to keep the starred places on your phone and on your computer completely synchronized. It's like magic, but magic that you can use. Let me show you how:
My colleague Andy is at his desk right now, and he wants to check out some comedy in London tonight. Google Maps lists the 4th result as Upstairs at the Ritzy -- it sounds like a great spot: cheap, fun and comfortable. With one click, Andy stars the item and he's done. When he walks out of the office and turns on Google Maps on his Nokia phone, Upstairs at the Ritzy will be the top place in his list of Starred Items, and it will show up as a star on his map. From there he can call the theater, get walking directions, or even SMS the address to a friend. Starring on Google Maps for desktop computers and Google Maps for mobile
For users upgrading from an older version of Google Maps for mobile, you'll be asked, when you log in, whether you'd like to synchronize your existing starred items with your Google Account. This means you can preserve all the work you've put into customizing your map on your mobile, and have it show up, conveniently, in Google Maps in your desktop browser.
To enjoy the benefits of all this mobile synchronization goodness, download Google Maps for mobile for your Symbian or Windows Mobile phone by visiting m.google.com/maps in your mobile browser. And don't worry, we're busy building this same functionality into our other mobile versions of Google Maps -- so sit tight.
Posted by Flavio Lerda and Andy McEwan, Software Engineers
